Ecommerce Platforms

The articles and guides in this section are generally focused on selecting an eCommerce platform, providing guidance around key features and comparisons between the different platforms. I’ve written pieces focused on more SMB-level platforms (such as Magento Open Source and Shopify) and also mid-market and enterprise-level platforms (such as Salesforce Commerce Cloud, Magento Commerce, Shopify Plus, SAP Hybris, Spryker etc).

 

  • Centra eCommerce Platform Review – DTC & Wholesale eCommerce Platform

    I first started looking at Centra a couple of months ago, when a Scandinavian fashion brand we’ve been working with brought it to the table when we were assessing different options. When it was suggested, I assumed it was like a lot of the other platforms currently entering the market, but I was very surprised…

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  • Migrating from Salesforce Commerce Cloud to Shopify Plus – Key Considerations & Differences

    Moving from Salesforce Commerce Cloud (formerly Demandware) to Shopify Plus (and also BigCommerce as well, to a slightly lesser extent) is becoming a big trend at the moment, with Shopify improving its offering in the mid-market space significantly and representing a considerably lower cost platform option.  A few years ago there was a surge in…

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  • Shopify Plus Pricing & Cost of Ownership

    For merchants of any size, from new retail brands right up to enterprise-level international organisations, moving to a new eCommerce platform can be an extremely daunting and challenging prospect. Aside from ensuring that the required functionality is present, the platform is robust and reliable and the transition to the new platform is meticulously planned, merchants…

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  • Best DTC (direct-to-consumer) brand eCommerce websites

    One of the biggest growth areas in retail over the last few years has undoubtedly been direct-to-consumer (DTC) brands. These young, disruptive brands are moving fast to shake up the retail space and get in front of their target consumers, without the need for a traditional retail middleman. With total control over their brand and…

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  • Best Shopify Plus Website Examples

    Over the last ~24 months, Shopify Plus has seen huge growth – both in terms of merchants moving across to the newly more enterprise-orientated platform and in their reputation as a mid-level / enterprise-level contender. Shopify Plus offers a host of benefits against other systems, including being provided as a hosted SaaS solution (as opposed to…

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  • Luxury Brands & Retailers using Shopify Plus

    The last few years have been really interesting in terms of eCommerce platforms – with Shopify Plus being the real challenger in the luxury, lifestyle and fashion markets – putting pressure on the likes of Magento Commerce and Salesforce Commerce Cloud in particular. I was recently looking for luxury Shopify Plus examples for a client…

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  • Using BigCommerce Multi-Currency

    Over the last couple of weeks, I’ve been working on a BigCommerce project for one of my longest-standing clients – which is essentially a new store that services some of their B2B customers. I recommended BigCommerce for this project because it met a lot of the requirements with its native feature-set and the TCO and…

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  • Magento 2 Commerce vs Shopify Plus

    Magento Commerce and Shopify Plus are almost unquestionably the two most mainstream mid-market eCommerce platforms in the world – with both offering very different feature-sets and propositions to brands and retailers. This guide provides a detailed comparison across all aspects of the two platforms, including native feature-sets, cost of ownership, extensibility, infrastructure, SEO, eco-system, international,…

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