eCommerce Blog

Welcome to the paulnrogers blog, which is largely focused on eCommerce technology (mostly eCommerce platforms), replatforming and customer experience. If you have any questions, please feel free to contact me.
  • Shopify & Shopify Plus Launch Checklist – Pre & Post Launch Tasks & Checks

    Launching a new eCommerce store or replatforming is always a very stressful time, no matter how much time and resource you’ve allocated to the project and preparing for the launch. Although Shopify is generally a much cleaner process than with other platforms, things can still go wrong and it’s vital to put a strong testing…

    Read More
  • Shopify Plus Pricing & Cost of Ownership

    For merchants of any size, from new retail brands right up to enterprise-level international organisations, moving to a new eCommerce platform can be an extremely daunting and challenging prospect. Aside from ensuring that the required functionality is present, the platform is robust and reliable and the transition to the new platform is meticulously planned, merchants…

    Read More
  • Examples of Magento Websites

    I work with a wide range of Magento retailers in various capacities and I’m always on the lookout for examples of features being implemented in a certain way, or just generally well designed Magento stores. I originally wrote this piece because I found it really difficult to find a showcase of Magento Commerce and Open…

    Read More
  • Best DTC (direct-to-consumer) brand eCommerce websites

    One of the biggest growth areas in retail over the last few years has undoubtedly been direct-to-consumer (DTC) brands. These young, disruptive brands are moving fast to shake up the retail space and get in front of their target consumers, without the need for a traditional retail middleman. With total control over their brand and…

    Read More
  • Best Shopify Plus Website Examples

    Over the last ~24 months, Shopify Plus has seen huge growth – both in terms of merchants moving across to the newly more enterprise-orientated platform and in their reputation as a mid-level / enterprise-level contender. Shopify Plus offers a host of benefits against other systems, including being provided as a hosted SaaS solution (as opposed to…

    Read More
  • Luxury Brands & Retailers using Shopify Plus

    The last few years have been really interesting in terms of eCommerce platforms – with Shopify Plus being the real challenger in the luxury, lifestyle and fashion markets – putting pressure on the likes of Magento Commerce and Salesforce Commerce Cloud in particular. I was recently looking for luxury Shopify Plus examples for a client…

    Read More
  • Examples of Luxury, Brand-Led eCommerce Websites – Premium eCommerce UX + Technology

    Over the last few years, I’ve worked with a wide range of luxury and premium brands and, from experience, creating a front-end experience that truly represents the brand, is accepted by brand stakeholders and still follows eCommerce UX best practice is a big challenge. Whilst working with these clients and as part of UX /…

    Read More
  • Shopify Plus

    Migrating from Magento to Shopify Plus (& Shopify) – The Definitive Guide

    The vast majority of the work I’ve done over the last few years has been focused on migrating to Magento or Shopify Plus. At Vervaunt we tend to work with these more than any other platform because of the types of businesses we work with, as a result of our team’s experience and their general…

    Read More