MageTitans USA – a non-developers perspective

Earlier this week, I set off from London to Austin to attend the first #MageTitansUSA event, organized by Space48 and WebShopApps / ShipperHQ (I should say early on that my flights were courtesy of the awesome MageMojo). Despite not being a developer, I’ve already been… Read More

Examples of Magento 2 Websites

Following the general release of Magento 2 in November 2015, there have been a number of well-publicised stores that have either re-platformed or upgraded to the new version of Magento. Although there aren’t too many mainstream stores that have moved over at this point, there are a number of Magento 2 sites that… Read More

Guide to Merchandising in Magento

Merchandising is described as ‘the activity of promoting the sale of goods, especially by their presentation in retail outlets’. We are all familiar with bricks and mortar merchandising strategies, from enticing shop windows to impulse buy displays at the checkout desk. Merchandising is an important part of a… Read More

Reasons to use or upgrade to Magento 2.0

With more than 250,000 stores worldwide—including B2C brands like Paul Smith and Nike AU, and B2B brands like Igepa and Zoetis — and over $50 billion in gross merchandise transacted annually on the Community and Enterprise editions,… Read More

Pre & Post-Migration SEO Tips for Magento Websites

I decided to write this blog post because I get a lot of Magento retailers asking me for help after they’ve migrated to Magento from another platform from an SEO perspective. Lots of retailers lose visibility, traffic and revenue as a result of either… Read More

The Definitive Guide to Magento SEO

Magento is widely regarded as one of the most challenging ecommerce platforms from an SEO perspective, due to the complexity of it’s rewrite engine, reliance on dynamic content and complex codebase (compared to other PHP platforms), amongst other things. That said, all of the SEO issues associated with… Read More

Magento SEO Module Comparison Guide

This guide looks at the different Magento SEO modules currently available and provides a comparison of the different features. The intention behind this post is that it’ll provide guidance on which module is best suited to you and your store. Magento has lots of different Magento… Read More

Guide to Selecting an Enterprise Ecommerce Platform

As a successful merchant selling online, the question of what ecommerce platform to use (or re-platform to) is always a really tough decision to make. Enterprise ecommerce solutions don’t come cheap and they require a huge amount of time (and a lot of people) to implement, run and maintain. This… Read More

Magento Community vs. Magento Enterprise: Ecommerce Comparison

In this day and age, it’s more important than ever for both pure-play and multi-channel retailers to step up their game when it comes to site performance. When competing for the attention and spend of modern online shoppers, ecommerce sites not only have to be attractive, fast, and intuitive, but… Read More

Magento Community vs Shopify – Ecommerce Platform Comparison

Anyone who’s done any research around ecommerce platforms or has any experience with SME or mid-market online retail has likely come across Magento Community Edition (often referred to in this article as “Magento”) and Shopify. As two of the most popular and more accessible ecommerce platforms in the… Read More