Magento

  • MageTitans USA – a non-developers perspective

    Earlier this week, I set off from London to Austin to attend the first #MageTitansUSA event, organized by Space48 and WebShopApps / ShipperHQ (I should say early on that my flights were courtesy of the awesome MageMojo). Despite not being a developer, I’ve already been to both of the UK events, which I’ve really enjoyed…

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  • Magento Extension Review: Gift Cards from Mageworx

    For Magento store owners looking for new ways to maximise revenue, gift cards could be a lucrative new opportunity. Stores operating in the consumer goods sector, selling gifts, jewellery or homewares for example, are the most obvious candidates for a successful gift card strategy. With a little creative thinking, gift cards could also be useful…

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  • Magento Enterprise Replatforming Interview with AmbushBoardCo

    Over the last few weeks, we’ve done a number of interviews with merchants who have migrated to a new platform, including APS (who moved to Magento Enterprise) and Heliguy (who are moving from Magento Community to Visualsoft). Now, the latest merchant interview is with Eric Morrow from Ambush Board Co, a company who run two…

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  • Magento Loyalty Program Extension: Loyalty Booster from Mageworx

    As many retailers will agree, getting an existing customer to shop with you again is much easier than winning a brand new customer. Finding ways to increase repeat sales should be on every retailer’s agenda, in order to make the maximum sales from the minimum marketing spend and effort. We’re all familiar with loyalty cards in the…

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  • Product Types In Magento

    We wrote recently about the differences between simple and configurable products within Magento. These product types are just two of the six distinct product types available in Magento. Understanding these product types and how to use them can help build a comprehensive catalog that is easy for the store owner to manage and easy for…

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  • Understanding Simple Products versus Configurable Products in Magento

    For anyone new to ecommerce, or indeed new to Magento, it can be quite daunting getting to grips with the various different product types available in Magento. We’ll discuss some of the less commonly used product types in a future article, but today we will tackle the difference between simple and configurable products, with some…

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  • Improving the Load Time Performance of Magento Community

    One of the main things new-to-Magento merchants are likely to need to address as is how quickly you are able to deliver your store’s content to the customer.  The performance of Magento is something which has been discussed extensively since Magento was first released and if you have looked into the subject in any depth you have probably…

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  • A Guide to Migrating from OSCommerce to Magento

    Ten years ago, osCommerce was the dominant force in the SME e-commerce world, with hundreds of thousands of online stores created over the years. As the e-commerce marketplace developed, many more platforms arrived to challenge that dominance, and Magento took market share very quickly after its beta launch in 2007. As the years have rolled…

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