Improving the Conversion Rate of Magento Stores
Over the last few years, it’s become common practice for consumers to visit multiple retailers before transacting, in most cases for price comparison. Couple that with increasingly
This category contains various different pieces that I’ve written around using the Magento platform. Most of the articles are designed to help users overcome common issues, although I’ve also written lots of platform comparison pieces, including Magento Enterprise vs Demandware and Magento Community vs Shopify.
Over the last few years, it’s become common practice for consumers to visit multiple retailers before transacting, in most cases for price comparison. Couple that with increasingly
Omnichannel retail describes consumers’ habits of shopping across physical and digital channels. Omnichannel has grown consistently over the last few years and 1 in 3 consumers have used
Earlier today I delivered a presentation about doing SEO on Magento stores at the Meet Magento 2015 event in New York. The talk was split into three
Magento 2.0 was first announced in October 2010, at the Developers Paradise event in Mallorca, Spain. The eagerly awaited announcement was delivered by then CTO Yoav Kutner
One of the questions that I get asked most about Magento SEO is how the relationship between a configurable product and simple variants of that product should
Yesterday I presented about Magento SEO at the Magento Imagine 2015 conference in Las Vegas. The slides from the presentation can be seen below. I’m pretty rubbish when