Paul Rogers

eCommerce, Digital & Magento Consultant

September 15th

Top Magento Ecommerce Websites

I’ve worked with a wide range of Magento retailers and I’m always on the lookout for examples of well designed Magento stores. I originally wrote this piece because I found it really difficult to find a showcase of Magento Enterprise and Community websites that are well designed and provide a good user experience. I’ve also tried to provide a mix of Magento 1.x stores and Magento 2.x stores, developed by various different agencies. You can also read my piece specifically on Magento 2 stores here.

The websites featured on this list have all been built on Magento – if you would like information on who built the websites, feel free to drop me an email ( Some of the stores have been built in-house, but the majority of them have been built by agencies in the UK or US.

If you’re looking to develop a website on the Magento platform, please also feel free to drop me an email if you have any questions or if you’re looking for an agency or developer to work with.

I’ve highlighted and featured the following websites because I think they provide a good user experience and because of their design. Please feel free to provide feedback on my selections and recommend more Magento sites in the comments below or via Twitter.

Helly Hansen (Magento 2 Enterprise Cloud, International)

Harvey Nichols (Magento 1 Enterprise, UK)

Harvey Nichols

Land Rover (Magento 2 Enterprise Cloud, UK)

Venroy (Magento 2 Enterprise, International)


Oliver Sweeney (Magento 2 Enterprise Cloud, UK)

Rebecca Minkoff (Magento Enterprise, US)

Rebecca Minkoff Magento

Paperchase (Magento Enterprise, UK)

Paperchase Magento Store

Missguided (Magento Enterprise, International)


Sol (Magento 2 Enterprise, US)


Agent Provocateur (Magento Enterprise, International)

Agent Provocateur Magento

Bjorn Borg (Magento Enterprise, UK)

Bjorn Borg

Huawei (Magento Enterprise, International)

Huawei (Magento Enterprise, UK)


Chopard (Magento Enterprise, International)


Mara Hoffman (Magento Enterprise, US)

Mara Hoffman

Paul Smith (Magento Enterprise, International)

Paul Smith

Bulgari (Magento Enterprise, International)

Bvlgari Magento store

Smythson (Magento Enterprise, International)


Sweatshop (Magento Enterprise, UK)


The Watch Gallery (Magento Community, UK)

The Watch Gallery

Cobra Golf (Magento Enterprise, International)

Cobra Golf

Watches of Switzerland (Magento Enterprise, UK)

Watches of Switzerland

The Discovery Store (Magento Community, UK)

The Discovery Store Magento Site (Magento Enterprise, International)


Jane Norman (Magento Enterprise, UK)


Cheeky (Magento Enterprise, International)


Sodastream (Magento Enterprise, International)


Liverpool FC (Magento Enterprise, International)


Farlows (Unknown, Responsive, UK)


Pepe Jeans (Magento Enterprise, UK)


The Conran Shop (Magento Enterprise, UK)


Kurt Geiger (Magento Enterprise, UK)


Cowshed (Magento Enterprise, UK)


Oddbins (Magento Enterprise, UK)


Acne Studios (Magento Enterprise, UK)


Beyond Retro (Magento Enterprise, UK)

Beyond Retro

Radley (Magento Enterprise, UK)


eLuxe (Magento Enterprise, US)


Budd Shirts (Magento Community, UK)

Budd Shirts (launched March 13)

7forallmankind (Magento Enterprise, International)


OMG Jeans (Magento Enterprise, International)

OMG Jeans

Pink Tartan (Magento Enterprise, International)

Pink Tartan

Gieves & Hawkes (Magento Enterprise, UK)

Gieves and Hawkes

Winterson (Magento Community, UK)


Fred Perry (Magento Enterprise, International)

Fred Perry

Matthew Williamson (Magento Enterprise, International)

Matthew Williamson

Zumiez (Magento Enterprise, US)


Prodiga (Unknown, UK)


Charlotte Tilbury (Magento Enterprise, International)

Charlotte Tilbury

The North Face (Magento Enterprise, International)

The North Face

Echo (Magento Enterprise, International)


The Magento development agencies behind these websites include GPMD, Session Digital, Ampersand Commerce, Corra, Invent, Vaimo, Red Box Digital, Blue Acorn, Demac Media and Born Group.

If there are any Magento websites that you think I’ve missed, let me know in the comments below and I will update the post if I agree.


Magento Project & RfP Consulting Find Out More

Paul is an experienced eCommerce Consultant, specialising in working with the Magento platform. Paul works with online retailers, agencies and product companies from all over the world and is focused mainly on growing stores (customer acquisition, customer experience, strategy etc) and fixing issues with the Magento platform.

14 responses to “Top Magento Ecommerce Websites”

  1. Sarah Jones says:

    Some great examples here, many of them have really great UX in their checkouts too. Thanks for creating and sharing this list.
    You could add: Howies, Bench, Regatta, HiTech, Griffin & Games Workshop?

  2. paulrogers19 says:

    Hey Sarah – I really need to update this again, there are some really nice new Magento sites, like Robert Dyas, Morphies, the latest version of the Paul Smith site etc. The ones you referenced look great too – will add them in too 🙂

  3. Nasti says:

    Great list! thanks

  4. Tadeo Barranco says:

    Hi, i think this one is a good example of a Magento Enterprise ecommerce

  5. David Markus says:

    Almost all businesses are rushing to launch an Ecommerce store to sell their products to the current generation who spend more than half of their day on the internet. With Ecommerce, comes the need of incorporating shopping carts into the online store. It might be more helpful for readers, go to:

  6. Dmitry says:

    If you need a full list of Magento websites:

  7. AJ Saunders says:


    Both, I believe are Magento Community

  8. Nicolò Bottazzi says: we have worked with Paul Rogers and he helped us to become one of the best Magento Site in Italy for wellness products.

  9. Andre says:

    Nice list and i just want to add a exclusive magento shop out of austria which produces and sells wooden tables made out of old wood:

  10. Alessandro Muvacon says:

    This are some Swiss ones: for furniture ( Boxspringbett ) really fast jewelry shop

  11. Great list but it wasn’t mentioned on what criterias those websites were named top.
    here I compose a top magento stores list based on averall traffic with the help of Alexa Top Sites –

  12. Would like to showcase recently launched “Endohaus™ – The Endoscope Factory™” website running latest 2.1.2 version of Magento 2, with Porto theme as a base. Here it is –

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